**Mumbai, India** – Bajaj Consumer Care, a prominent name in the personal care industry, has announced the strategic acquisition of Vishal Personal Care, the renowned producer behind the popular brand Banjara’s. This acquisition marks a significant expansion in Bajaj’s portfolio, enhancing its offerings in the hair and skin care segments.
Banjara’s, known for its herbal and natural products, has carved a niche in the market with its commitment to quality and innovation. The acquisition aligns with Bajaj Consumer Care’s vision to strengthen its foothold in the personal care sector by integrating Banjara’s expertise and product range.
This strategic move is expected to bolster Bajaj’s market presence, offering consumers a wider array of choices in the personal care domain. The integration of Banjara’s products is anticipated to bring synergies in research and development, enabling Bajaj to innovate and cater to evolving consumer needs more effectively.
The acquisition is a testament to Bajaj Consumer Care’s commitment to growth and excellence, reinforcing its position as a leader in the personal care industry.
**Category:** Business
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